In Morocco, the project was aimed at reducing plastic pollution and increasing the local craftwomen’s income. Design thinking and Facebook were used to support craftswomen in the search for solutions. The research question was: What is the relevance of the craftswomen’s solutions, when they are supported with design thinking and Facebook? A total of 37 evaluators analyzed the participants’ prototypes with creativity criteria. The craftswomen created innovative manufacturing techniques: stuffing objects with plastic scraps, assembling compact discs to make decorations, etc. Several prototypes contributed to reduce the plastics thrown into the Sea. The adaptation criterion was given a good score. The criteria of novelty and originality were fairly reached. The elaboration criterion received a lower score.
